Adopt An Attitude Of Gratitude

Do you wake up each morning with a smile on your face?

Do you feel proud, happy and fulfilled?

Do you love life?


Well, you’re not the only one who isn’t nodding vigorously.

We live in a paradox. Many of us have everything we need to live comfortable lives…. and yet, we’re more stressed, angry, anxious and depressed than ever before.

Bizarrely, entrepreneurs seem to feel this more than anyone. No matter how energetic, confident and ambitious an entrepreneur might seem, he or she might be crying inside.


Often, this is due to hedonic adaptation, aka the “hedonic treadmill”. This is our tendency to adapt to positive changes very quickly, while our baseline happiness stays the same.

In other words, we never have enough. Each achievement is meaningless; we keep aspiring for bigger and better things.

If you’re stuck on the hedonistic treadmill, there’s only one way to get off. Adopt an attitude of gratitude. It’ll change your life – and this is how to start.


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